As much as we’d like to believe that all companies are created equal, have similar infrastructures supporting their operations, and have the same marketing objectives and marketing budgets, this is far from being the case in the real world.
6 Myths About Social Media Marketing
Back when I was a teenager and young adult, the term “social media marketing” was more than a decade away from becoming the integral component of every brand’s marketing mix.
Is Your Brand Building a Social Media Community?
Does your brand have a social media community? Before you acknowledge that it does in fact have one, it might be best if I first
Social Media Styles Not To Be Copied
Being a social media agency, my team and I spend countless hours each week browsing for social media styles, trends and opportunities for our clients.
What Hollywood Taught Me About Social Media Business Storytelling
The Hollywood movie industry has certainly changed over the last several decades. If I was to tell you back in the 1970s that the 21st-century